SECTIONS: Jots, Ratings, Sweeps

November 2007 Sweeps Ratings Results: Friday, November 23

Black Friday Belongs to CBS

David Krumholtz and Rob Morrow/Numb3rs

Well, that was easy. While everyone was trying to get over their overeating orgy, CBS was busy scoring another double win for the day after Thanksgiving, its third in a row. Surprisingly (at least to me), NBC’s broadcast of the 2000 Nicolas Cage flick The Family Man helped The Peacock place second in both total viewers and the extra special 18–49 demographic that advertisers are so preoccupied with.

8pm: CBS got to business right away with Ghost Whisperer (9.98 million viewers, 2.7 rating/8 share among viewers aged 18 to 49). NBC’s Family Man (6.42m, 1.8/5) came in second, trumping third-place Men in Trees (5.57m, 1.5/5) on ABC, fourth-place Friday Night SmackDown! (4.96m, 1.6/5) on The CW, and a way last Next Great American Band (2.61m, 1.1/3) on Fox.

9pm: ABC took the lead in total viewers at 9pm, with the crime procedural Women’s Murder Club drawing a crowd of 7.76 million (1.6/5). The highest achiever in the 18–49 demographic, however, was the middle portion of NBC’s The Family Man (7.21m, 2.4/7), which bested even CBS’ fan favorite Moonlight (7.33m, 2.2/6) and delivered a close third in overall viewers. At fourth was the final hour of SmackDown! (5.2m, 1.7/5), followed by a new installment of Don’t Forget the Lyrics (4.27m, 1.5/4) on Fox.

10pm: The night’s highest-rated show in total viewers was CBS’ reliable Numb3rs (10.07m, 2.6/8). It tied the hour’s second best overall performer, NBC’s The Family Man (7.56m, 2.6/8), in the 18–49 demographic, and both shows were second for the night on that measure, just behind the leader Ghost Whisperer (2.7/8). ABC’s 20/20 (6.43m, 1.8/5) placed third between 10pm and 11pm.

Overall: CBS (9.13m, 2.5/7) managed a complete win, while NBC (7.06m, 2.2/7) produced a respectable second-place finish. ABC (6.43m, 1.6/5) took third in total viewers, but tied The CW (5.08m, 1.6/5) among 18–49-year-olds. Fox (3.44m, 1.3/4) was last on both measures.


DATA EXPLANATION: In the households figure 6.4/11, 6.4 is the household RATING that indicates what average percentage of U.S. households tuned into a particular show (6.4%), while 11 is the household SHARE that refers to what average percentage of televisions in use were tuned into a particular show (11%).

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